L'ORÉAL LUXE (MET GALA) *

L'ORÉAL LUXE (MET GALA) *



(Project)

L’ORÉAL LUXE - MET GALA (GARDEN OF TIME)

(Category)

Campaign Creative, Content Production, Creative Direction, Photography, Editing, Visual Storytelling

I developed a content campaign for L’Oréal Luxe fragrances tied to the Met Gala’s “Garden of Time” theme. My approach was to translate the event’s narrative into a visual world, blending florals, textures, and cinematic tones to elevate three fragrances: Valentino Born in Roma, Maison Margiela Replica, and Viktor & Rolf Spicebomb. I created an editorial reel and photography series that positioned each fragrance within this cultural moment, making luxury feel fresh, relevant, and shareable for social platforms.